UK's Leading Producer of Meeting & Event Planners Data

Think Global, Act Local - Small, local meetings & events will be the pathway as the M.I.C.E. industry build its comeback in 2021.

This marketing motto of the ‘90s will be the go-to strategy for the short term. Using a blend of digital and analogue that embraces an agile culture of innovation and creativity; to connect directly with your target audience. Digital marketing communication must use targeted, effective data - research and analysis of CRM data is essential part of RGA's work.

Understanding the needs meeting & event buyers is essential for your marketing strategy and, gathering information and effective data is now more critical. Venues and event service providers are moving back to marketing basics: demonstrating a core purpose, serving customers in the truest sense of the word, and just trying to be helpful.

Ensure your marketing promotion only showcases what is legally permissible, building trust is crucial during this Covid19 crisis.

Hotels, Venues and Event Services are thinking about how to emerge and thrive in the post-pandemic era. Best practice indicates a need to spend through difficult times in order to position for recovery; presenting challenges for marketing teams where resources have been greatly reduced. This crisis will be over sooner or later and venues will once again start chasing customers: corporate meeting buyers, associaton & agency event organisers, group function & event planners, tour operators, etc. Staying in touch with these customers during the crisis will go a long way in the post-Covid19 rebound.

RGA UK Ltd: experienced data management and research teams ready to help maintain your brand position.
Our specialsed database range provides digital marketing campaigns contact details of the UK's leading corporate buyers of meeting, conference and event services.

RGA's direct marketing centre is ready to provide targeted data for all your marketing campaigns and/or rebuild CRM data; communicate your brand message AND position your services in the "New Era" - Meeting, Incentive, Conference & Event industry.

RGA supporting the UK official Covid19 mark "Good-to-Go"

DATA: Foundation of Lead Generation

Data is the essential component for any marketing strategy

RGA is the UK’s No.1 producer of proprietary data identifying organisers/buyers of meetings & events, conferences, hospitality, and business travel in leading UK companies, associations & event agencies.

TELE-MARKETING: Ensured Delivery

Tele-marketing is the best form of direct marketing to ensure your message reaches your target.

RGA is the UK's only Telemarketing Centre specilised in the Meetings, Events, Conferences, Business Travel and Hospitality Industries.

EMAIL: LOW COST & BROAD REACH

Our e-mail delivery service is low cost, high impact, and GDPR/PECR compliant.

RGA provide a complete end-to-end service from design and delivery to telemarketing follow-up. You can use RGA contact data and/or data of yours which is verifiable as GDPR/PECR compliant.

DIRECT MAIL: Delivering Brand Image

Direct mail has a proven track record, with response rates many times higher than e-mail campaigns.

RGA offer a complete fulfilment service and have been an authorised Royal Mail despatch centre for 25+ years.